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  • Writer's pictureBetter World Records

ELECTRIFYING NEW SONG CELEBRATES AND RAISES FUNDS FOR FRONTLINE MEDICAL WORKERS

AS THEY CONTINUE TO FIGHT COVID-19


Launched by Healthcare Entrepreneur/Philanthropist/Songwriter Ken Freirich Track Is Available Today on All Digital Music Platforms New York – August, 25, 2020 – “Healthcare Workers Rock!”, an anthem written to provide support and appreciation for healthcare workers fighting COVID-19, will be released on all major digital music platforms today. Fans can also support the effort by visiting healthcareworkersrock.org The driving force behind the song is Ken Freirich, a songwriter and drummer who lives by a daily mantra of “making the world a better place.” Freirich is an active philanthropist who loves the convergence of music and the opportunity to help others. He felt a calling to write and produce a song that could fulfill an unmet need; a tribute and anthem for all of the frontline healthcare workers around the world who put their lives on the line each and every day to help others. “Healthcare Workers Rock!” will be released on Freirich’s record label, Better World Records, also home to his new band, Random Acts of Kindness. A portion of proceeds from both the song and merchandise sales will be donated to charities that benefit healthcare workers and people impacted by COVID-19. Moreover, Freirich will be also making personal donations to these charities as well. “Working ‘round the clock, strong and courageous, never gonna stop,” part of the chorus belts out with lyrics that embody Freirich’s vision for the song. “I want to have the song played all over the world to give healthcare workers something to rally around as they continue to work through difficult days and nights,” says Freirich. He was inspired to write and produce the track after seeing medical professionals in desperate need of resources and watching colleagues’ family members pass away from COVID-19. From his position as CEO of Health Monitor Network, the largest patient education/engagement company in the United States, Freirich has a unique perspective on the plight of frontline healthcare workers while his passion for music provides a creative way to honor them. “The song’s pre-chorus lyrics, ‘This is what we do, day in and day out,’ are for the selfless healthcare workers who are out there working and giving everything they’ve got to their patients. I wanted to deliver an anthem for them that was empowering and uplifting.” The accompanying video, featuring healthcare workers from across the country along with people celebrating them, will premiere later this month “Healthcare Workers Rock!” is Freirich’s newest music/philanthropic initiative. For the past five years, he has also been a songwriter and drummer in a band called MedROCK, a 501c3 organization that “brings the world together through music and makes it a better place through philanthropy.” The band put on a benefit concert in Turks and Caicos to help buy instruments for a local school’s music education program and has partnered with and raised money for Teen Cancer America, founded by Roger Daltrey and Pete Townshend. Freirich also played a song on drums with The Who at a charity benefit concert in Southern California last fall Website | Facebook | Instagram | Twitter | YouTube. About Better World Records: Better World Records LLC was started to release incredible music across numerous genres, while having a positive impact on the world. The company will use its artists and music to bring people together and will incorporate its strong philanthropic beliefs to projects and initiatives to do good. ### For further information on “Healthcare Workers Rock” or Better World Records, please contact: Jolyn Matsumuro The Brookes Company 310-558-3000 x202 jolyn@brookescompany.com


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